Because Blockbuster tries to catch up with it’s primary competition, Netflix. It is making it also easier to rent movies online.
Within 2004, Blockbuster started offering customers its own service for online movie rentals. Before that, to lease movies online could only be performed through Netflix who was doing much better than bricks and mortar type rental stores.
For example , Hollywood Video, which was once considered a leader in the industry, has seen it’s business go down since online movie rentals came along.
Lucky intended for Blockbuster, they were able to adapt to the particular changing landscape of the online movie rental business fast enough in which to stay business.
What does Blockbuster offer that this others don’t? Today, it’s Netflix that has to do some catching up to Blockbuster. Blockbuster customers can rent on Blu-Ray at no expense. Netflix charges extra for this benefit.
The other major advantage Blockbuster offers over Netflix is its brick-and-mortar stores. While traditional retail outlets seemed at first to be an old-fashioned handicap for people looking for movies to rent, today Blockbuster markets their stores as an added perk that Netflix doesn’t have.
And it’s true: with 7, 000 stores in 21 nations, Blockbuster makes it easy to return movies locally.
So if a customer feels like renting a movie for the weekend but doesn’t want to venture out to the store, they can lease online from Blockbuster, then drop it by the store on their way to work on Monday morning.
Blockbuster also provides one more benefit over Netflix: online game rentals. Netflix offers its clients only movies and television shows, and although it has a wide variety of these, it still doesn’t offer video games.
Blockbuster’s inventory has long included video gaming, so it was a natural choice to include game rentals when Blockbuster began offering online movie rentals.
In order to rent 1, 2 or 3 movies at once costs the same. The fixed month-to-month charges are $8. 99, $13. 99 and $16.
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Perform these benefits make Blockbuster a much better choice than Netflix? That is determined by your perspective. If you’re a Bluray owner, then yes, it’s better to rent movies online from Blockbuster.
If you’re a gamer, then yes, it’s better to rent movies on the internet from Blockbuster.
If all you would like a good selection of movies and don’t thoughts mailing DVDs back to Netflix, then the two services are basically identical.